The Canadian Museum for Human Rights website
The virtual expression of an unparalleled visitor experience.
CMHR is the only museum in the world solely dedicated to human rights issues.
Role: UI/UX and production designer
A place for dialogue.
The goal was to create a virtual expression of the museum experience, so the website not only promotes the values of reflection and dialogue but also adheres to a range of visual cues from the journey through the physical space.
Based in Winnipeg, Canada the building itself is a visionary marvel steeped in symbolism. Its spiral design takes visitors on a journey upwards, leading from darkness to light. This progress serves as a metaphor for the struggle to fully realize human rights for all, immersed in remarkable stories.
A place for reflection.
This museum is more than just artifacts, it’s a place built to engage people in the stories of others, encourage reflection on what they’ve witnessed, and spark dialogue.
Much focus was placed on providing space for moments of reflection and prompting further thought.
A place to dive deeper.
The appearance of the site echoes much of the museum’s exhibit structure and displays content with a subtle sense of layers, reflecting the depth of information to explore and reinforcing a seamless experience between the real and the virtual.
A place for exploration.
With an astonishing breadth of content in the museum, the website had to be robust and flexible enough to handle everything from online shopping and operational info to an ever-growing series of long-form articles and in-depth stories.
Our efforts to bring these stories to the world resulted in a 650% increase in user dwell time within the first year after launch.
A place for everyone.
The United Nations upholds internet access as a basic human right. Every decision made in the creation of the site was framed by the application of accessibility principles. From contrast considerations to content structure to semantic markup, everything was designed to meet a minimum of WCAG 2.0 AA compliance.
Role
UI/UX and production Designer
Year: 2018
humanrights.ca
Credits
Creative Director:
Josh Fehr
UX:
Katherine Wearing
Contributing designers:
Tracey Lebedovitch
Alex Tench
Developers:
Gabrielle Carson
Djun Kim
Bryce Gilhome